


Demographics, physical location, and timing all play a role in determining exactly who you should be marketing to. It’s unlikely that you should be paying for clicks from every person on the planet. They can be organized into three high-level categories: experimentation, optimization, and growth. To give you a better idea of exactly how much work is required to maximize ROI for your pay-per-click campaigns, let’s take a look at the fundamentals of Google Ads account management. Looking for a hands-off approach? Our team is chock full of veteran digital marketers who can unsink ships and build profitable accounts from scratch.

Our marketing solutions make Google Ads management simple and efficient it streamlines tedious, time-consuming work, allowing you to focus on your business. Regardless of which option you’re interested in pursuing, WordStream by LOCALiQ offers a solution. In some cases, that guidance might come from software that makes keyword research, determining the right campaign structure, and strategic bidding more manageable in others, it can mean outsourcing the work to more experienced digital marketers.
